Kari Weinberger is an experienced, multilingual marketing professional with over 15 years of B2B and B2C marketing strategy, event marketing, and digital revenue generation.

 

A native speaker in both English and Japanese, she continues to leverage her bilingual capabilities for market reach and brand engagement on a global scale.

 

She began her career at Mattel Inc, where she was critical in the marketing of Barbie and Hot Wheels within the Japanese market, working closely with partners Bandai and Kyosho.

 

She went on to work for Trojan Battery Company, where she managed cross-functional teams driving the generation of leading-edge marketing and sales materials that took product visibility to new heights, making the brand known as a thought leader.

 

At BQE Software, she began as a Marketing Project Coordinator and worked her way up to Senior Marketing Manager with responsibilities for GTM strategies, demand generation, and marketing automation.

 

As a Digital Marketing Manager with Spectrum Chemical Mfg. Corp., she drove programs that increased digital revenue by 300% through laser-focused email campaigns and significant uptick in ecommerce sales all examples of how she can deliver tremendous ROI.

 

She would later rise to the position of Chief Digital Marketing Strategist at Daily Bloom Marketing, where she integrated full marketing solutions from different platforms toward realizing business results while representing the brand cohesively.

 

Now at Gotransverse, Kari has taken the role of Revenue Marketing Strategist, which is focused on driving efforts across sales, marketing, and customer success toward alignment.

 

Kari holds a Bachelor of Arts in Mass Communication and Media Studies from California State University, Dominguez Hills. She is certified in several Google and Hubspot disciplines, including Google Analytics GA-4, HubSpot Revenue Operations, and is also Google AI-Powered Performance Ads certified.

 

With a proven track record of driving growth and enhancing brand visibility through innovative strategies and a deep understanding of the digital landscape, Kari continues to deliver impactful results in dynamic, customer-focused organizations, making her an invaluable asset in the marketing field.